Bachelor of Arts — Major: Journalism and Media Studies
Core Requirements (Required of all Majors)
Course |
Description |
Credits |
JOUR 102 |
Grammar for Journalists (ACT Score Below 25 or SAT Score Below 570) |
2 |
JOUR 105G |
Media & Society |
3 |
JOUR 110 |
Introduction to Mass Media Writing* |
3 |
JOUR 201 |
Introduction to Multimedia |
3 |
JOUR 210 |
Newswriting for Print & Internet |
3 |
JOUR 493 |
Mass Communications Law |
3 |
*Students must pass JOUR 102 or have an ACT score of 25+ or 570+ SAT score prior to enrolling in JOUR 110, Introduction to Mass Media Writing.
Advanced Requirements
Students must complete 30 hours of non-core courses, including at least one course from each category listed below. Entry into courses is subject to successful completion of appropriate prerequisites.
Category I: Introductory Professional Courses
Course |
Description |
Credits |
JOUR 300 |
Introduction to Advertising |
3 |
JOUR 302 |
Video Production |
3 |
JOUR 310 |
Intermediate Reporting |
3 |
JOUR 319 |
Introduction to Photography |
3 |
JOUR 321 |
Media Graphic Design |
3 |
JOUR 374 |
Principles of Public Relations |
3 |
JOUR 407 |
Media Internship |
1 to 3 |
JOUR 408 |
Media Practicum |
1 to 3 |
Category II: Intermediate Professional Courses
Course |
Description |
Credits |
JOUR 306 |
Feature Writing for Magazines and Newspaper |
3 |
JOUR 312 |
Advertising Copywriting |
3 |
JOUR 314 |
Broadcast Reporting |
3 |
JOUR 315 |
News22 |
3 |
JOUR 317 |
News Editing |
3 |
JOUR 320 |
Advanced Photojournalism |
3 |
JOUR 330 |
Electronic News Gathering |
3 |
JOUR 384 |
Branding and Storytelling |
3 |
JOUR 425 |
Media Planning & Buying |
3 |
Category III: Advanced / Capstone Professional Courses
Course |
Description |
Credits |
JOUR 412 |
Documentary Photojournalism |
3 |
JOUR 414 |
RTV Scriptwriting & Performance |
3 |
JOUR 427 |
Multimedia Publishing |
3 |
JOUR 476 |
Public Relations Campaigns |
3 |
JOUR 490 |
Advertising Campaigns |
3 |
Category IV: Mass Communications Courses
Courses |
Description |
Credits |
JOUR 350 |
History of Mass Media |
3 |
JOUR 377V |
Mass Media Ethics |
3 |
JOUR 380 |
Women & the Mass Media |
3 |
JOUR 457 |
Social Media Management & Analytics |
3 |
JOUR 460 |
Public Relations Promotion in Sports |
3 |
JOUR 463 |
Strategic Communication for Social Change |
3 |
JOUR 470 |
Strategic CSR (Corporate Social Responsibility) |
3 |
JOUR 484 |
Public Opinion |
3 |
JOUR 489 |
Mass Media Research |
3 |
JOUR 494 |
Special Topics (Various topics semesterly) |
3 |
JOUR 495 |
Mass Communications Theory |
3 |
JOUR 499 |
Independent Study in Mass Communications (Special studies) |
3 |